In the keynote programme, CEOs and executives from established and new companies in the broad mobile ecosystem will share their insights into the critical global business trends,  growth strategies and technological innovations that are redefining mobile today.


Mobile World Live Keynotes

The Mobile World Live keynotes will once again feature the industry’s leading lights, who will be sharing their visions for the future of mobile technology. These special standalone afternoon sessions are a break from the traditional format, and are the only Mobile World Congress conference sessions to be broadcast live over the internet and via Mobile World Live

Featuring Facebook CTO Bret Taylor, Mobile World Live Extra is a special session heading up the Mobile Application stream. This session will be broadcast on Mobile World Live TV and on www.mobileworldlive.comBret will discuss how Facebook is working to enhance the distribution and discovery of applications across mobile platforms.

The GSMA Mobile World Congress and Mobile World Live are proud to host the Ford Motor Company’s executive chairman Bill Ford Jr. in the first of the 2012 Mobile World Live keynotes. During 2011, Ford unveiled a number of prototype and concept technologies that demonstrated the company is already on the path to achieving its vision of the connected future.

Bill Ford’s presence at the 2012 Mobile World Congress will mark the first time Ford executive chairman has delivered a keynote technology speech in Europe. Join this special session to discover how Ford is working towards improving the motoring experience through technology innovation and ubiquitous connectivity and share in Bill Ford’s vision of the connected future.


In 2010’s inaugural Mobile World Live Keynote, Google’s executive chairman Eric Schmidt famously proclaimed Google’s new strategy of putting “Mobile First!”

The following year saw Eric Schmidt return to give an update on the meteoric rise of Android and emphasised the importance of LTE and cloud computing to the future of new mobile services and innovative technologies.

Make sure to once again join Google’s executive chairman Eric Schmidt for what promises to be another excellent and thought-leading contribution to the Mobile World Live keynote programme.



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